COMMITTED AND INTELLIGENT MASTER PLANNING
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REINVENTING A FUTURE FOR EMPLOYMENT LAND: THE MASTER PLANNER’S GUIDE TO THE FUTURE OF INDUSTRIAL LAND
Employment areas are often undervalued, and especially in large cities have been under significant pressure for residential development. This self-published Guide provides a methodology to provide these areas with a prosperous future.
This Guide proposes a methodology and ideas to transform urban industrial areas into active employment and mixed-use hubs for the future.
Industrial areas are exciting and valuable places that are essential to the functioning of urban economies. However, they are often poorly planned and under pressure for redevelopment to higher-value uses. This publication offers practical approaches on how to maximise the potential of existing industrial sites, both in terms of strategic planning and site structure.
Our analysis indicates that there is a lot more to be gained by adopting a strategic master planning approach rather than relying on piecemeal development on a plot-by-plot basis.
The Guide provides:
- A methodology for identifying and quantifying opportunities for change across a wide area or an entire local authority, and preparing the evidence needed to support strategic choices and planning policies.
- Identification of the range of possible options to make better use of the land while safeguarding industrial operational needs through site-wide, plot and building level organisation.
- Worked examples of how a master planning approach can make use of these options to illustrate the resulting potential outcomes.
